Cheyl Audience Project

Quantitative Research

 

Quantitative, the collection of data (views and types of audiences) from an audience. This is necessary because it helps the media know what their audience like. And then that’ll give the media in question the chance to change and still keep their audience. This media could be anything from programs, trailers and adverts. In the case of a movie,  the box office is the source of data. the box office numbers are looked at to determent if its worth investing in a sequel.  If not then the movie is considered a ‘flop’ and forgotten about.

Another form of this is when you set up an account on itunes, they give you a list of genres to pick from, then they will advertise artists in those genres you picked. This will help you discover new artists, and this will help itunes keep tabs on what everyone is listening to. And help them decide what kind of music they should invest in.

iTunes-For-You-drift.png

Qualitative Research

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s